Executed and optimized Google Ads campaigns through thorough research, development of customer personas, creation of compelling ads, identification of target audiences, and seamless campaign implementation.

Designed and executed email campaigns, including the creation of engaging email sequences, development of materials, identification of customer personas and customer journeys, and automation through ActiveCampaign.

Created and optimized landing pages by curating captivating content, utilizing Unbounce for design, and integrating with ActiveCampaign for enhanced performance.

Orchestrated the distribution of press releases, implemented monitoring mechanisms, and generated detailed reports to evaluate the impact.

Maintained and updated website content using Drupal and WordPress platformsManaged the end-to-end execution of a comprehensive website project, ensuring seamless integration of new features and content. Conducted rigorous manual quality assurance testing and meticulously executed content migration tasks. Collaborated closely with the UX/UI team to enhance design elements and optimize the user experience.

Strategically conceptualized and developed compelling video materials for diverse campaigns, including advertisements, recruitment initiatives, and presentations. Collaborated closely with the design team to ensure cohesive and visually impactful content creation.

Crafted engaging social media content for the company's platforms, including Instagram, LinkedIn, Facebook, and Twitter. Developed and executed an effective content strategy, producing compelling posts to drive brand awareness, engagement, and audience growth.