•Research industry-related topics (combining online sources, interviews and studies)
•Write clear marketing copy to promote our products/services
Proofread and edit blog posts before publication
•Submit work to editors for input and approval
•Coordinate with marketing and design teams to illustrate articles
•Promote content on social media
Identify customers’ needs and gaps in our content and recommend new topics
•Ensure all-around consistency (style, fonts, images and tone)
Update website content as needed